Job Description

Posting Date Job Number Job Title Revision Date Category Type Status
4/19/2012 12-066 Outreach Program Manager - Southern Region 07/09/2012 Admin Full-Time Job Filled
Location City State
Irvine Irvine CA
Responsibilities:

POSITION SUMMARY:
The Outreach Program Manager, Southern Region will be responsible for the execution of a comprehensive new business development and community outreach plan for Brandman University's, BU, Southern Region Campuses (Mira Costa College) and Fully Online Campus.  She/he will focus on mission based strategic business development ventures that will add value to BU's Business School in terms of expanding educational offerings, opening new student markets, and serving new adult business industry segments.  The incumbent will be responsible for working with the Business School Dean, Associate Vice Chancellor of Strategic Business Development, Director of Corporate Relations and other BU stakeholders in order to develop and implement outreach and new business development plans to generate inquiries needed to meet new student enrollment goals for BU's Business School degrees.  The incumbent will oversee and manage special projects, for example, scholarship programs, advisory boards, professional associations, community college partnerships and other creative strategies to increase awareness and student enrollments for BU's Business School degrees.  As an industry expert the incumbent will provide up-to-date knowledge of job market and industry trends and will provide consultative feedback to key BU academic and administrative stakeholders. 

This position reports to the Associate Vice Chancellor of Strategic Business Development and Director of Corporate Relations and is held accountable for meeting new business development, outreach and inquiry generation goals for the BU Business School Degrees.  
 
TYPE OF SUPERVISION RECEIVED:Direction – The incumbent will develop outreach action plans, implement the approved key strategies and monitor their progress/ROI

POSITION DUTIES AND RESPONSIBILITIES:  
 Essential functions:  100% of time
  • Supervise and Manage Key Action Plans, Strategies to increase student funnel, ultimately enrollments.
  • Develop and manage key account B2B partners and community college partnerships who engage in mutually beneficial agreement arrangements with BU to support Business Degrees at their organizations.
  • Work directly with Key BU Administrator and Academic Faculty to determine the target market for each academic program and develop program specific strategic outreach plans.
  • Develop an Outreach Plan, including action plans to support enrollment growth for the BU Business School Degree Programs.
  • Track all performance metrics on a weekly basis by campus in order to analyze statistical data to enhance outreach and yield strategies.
  • Provide weekly, monthly, session reviews and quarterly reports of actual performance versus targets to the Associate Vice Chancellor for Strategic Business Development, Director of Corporate Relations and key Brandman University Administrators.
  • Establish lead generation and conversion benchmarks in conjunction with the Associate Vice Chancellor for Strategic Business Development and Director of Corporate Relations in order to meet new student enrollment goals.
  • Facilitate discussion regarding agreements with external entities/organizations.
Non-Essential Functions of the Job:
  • None identified at this time.
Qualifications:

Special Conditions of Employment: 
Will be required to provide own transportation to area off-site locations in support of assigned duties and responsibilities. This position requires a flexible work schedule, with occasional travel and evening and/or weekend hours, as necessary to accommodate business needs. Overnight travel may be required to Brandman University campuses throughout California and in Washington.

Previous Experience:
Required:
  • Administrative experience recruitment/outreach, along with 5 years experience in corporate outreach management, new business development or similar experience in recruitment or sales.
  • Proven ability to meet or exceed established goals and benchmarks for identifying a new student/customer base in a competitive higher education environment.
  • Proven skills in conducting analyses and interpreting related inquiry and enrollment data.
  • Demonstrated experience in addressing problems, defining relevant issues, drawing sound conclusions, and making responsible recommendations.
  • Highly developed oral and written communication skills.
  • Demonstrated project management experience in developing strategic outreach, marketing and recruitment plans.
  • Ability to work independently, meet critical deadlines.
  • Political sensitivity and ability to interact with diverse groups of individuals at all organizational levels.
  • Excellent problem solving and organizational skills with ability to prioritize a heavy workload under pressure and competing assignments.
  • Experience in student recruitment or generating a new customer base.
  • Experience with marketing, outreach and sales.


Desired Qualifications:
Knowledge and Education: Bachelor’s Degree required, Master’s degree preferred - MBA
Machines, Tools, Equipment, Electronic Devices and Software: Demonstrated experience with office machinery, including computers and associated software applications.

Brandman University is an Equal Opportunity Employer, committed to providing career opportunities to all people, without regard to race, color, religion, sex, age, national origin, sexual orientation, disability, or veteran status. Brandman University, 16355 Laguna Canyon Road, Irvine CA 92618 Human Resources Department

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